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Frequently Asked Questions

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What specific services do Walmart advertising management companies offer?
Our core service is Pay-Per-Click (PPC) advertising management. We offer end-to-end campaign management, which includes:
In-depth keyword research
Campaign strategy development
Ad group and campaign creation
Daily campaign monitoring and adjustments
Bid management
Budget allocation and optimization
Competitor analysis
Performance reporting and insights
How do you approach keyword research for Walmart campaigns?
Our keyword research process involves:
Analyzing your specific product
Identifying high-intent search terms
Exploring competitor keywords
Utilizing Walmart's search term reports
Considering seasonality and trends
Balancing high-volume and long-tail keywords
What's involved in your daily campaign monitoring?
Daily monitoring includes:
Reviewing key performance metrics
Adjusting bids for optimal performance
Ensuring budget pacing is on track
Product-level reviews for improvement opportunities
What reporting do you provide, and how often?
We offer comprehensive reporting that includes:
WOW and MOM metrics
Our reports cover key metrics such as impressions, clicks, CTR, conversion rate, etc.
We also provide actionable insights and recommendations based on the data
What makes your Walmart advertising management services unique?
Our unique value proposition includes:
Specialized focus on Walmart's advertising ecosystem
Proprietary data analysis tools for deeper insights
Strategic partnerships with Walmart for early access to new features
Cross-platform expertise to leverage learnings from other marketplaces
Customized strategies tailored to each brand's unique needs and goals
How closely do you work with clients in developing advertising strategies?
We believe in a collaborative approach:
Initial in-depth consultation to understand your brand, products, and goals
Transparent communication about performance and recommendations
Flexibility to adjust strategies based on your feedback and market changes
Dedicated account manager as your main point of contact